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The French Fry started as a street style blog during Paris Fashion Week in 2012. Now, I work between Philly, NYC (and beyond) to help brands speak to their audience through a visual story. I use a brand's product as inspiration to create engaging content. Each campaign has a different intention and I use a variety of platforms including social media, subway campaigns, product launches and more. We have worked with  a variety of clients including The Standard Hotels, Peter Thomas Roth, Bare Minerals, Katy Perry Shoes, Babe Rose, Lola Tampons and more!